I’m starting to see more folks focusing on Customer Experience: every touchpoint with the brand.

Embrace that service design is not UX, and don’t try to cram either into the other’s box.

Erika Flowers

1 min readMar 1, 2017

I’m starting to see more folks focusing on Customer Experience: every touchpoint with the brand. How would you compare service design to CX?

Written by Andrea F Hill

Director with the BC Public Service Digital Investment Office, former web dev & product person. 🔎 Lifelong learner. Unapologetic introvert

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