Really interesting post about how resource availability has shifted how we attempt to create and capture value.

I’ve worked in technology my whole career — actually in the “understand customer needs and expectations” realm as a UX consultant and product strategist — so I’ve somewhat been like a fish in water. Of COURSE you focus on identifying and meeting customer needs; what else would you do?

But you’re exactly right: my friends who’ve worked in hardware have very different ideas about operational efficiency and resource management as the path to success.