Andrea F Hill
1 min readMay 24, 2017

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Thanks for your honesty and sharing your story. I did get confused about your business model / addressable market.

Did you want millions of users, with ad-based revenue, or was it B2B? When targeting B2B, it’s much more common to have smaller numbers but a paid revenue model. Part of that is because B2B is going to have more requirements/expectations, and be harder to acquire (and there are fewer businesses than consumers in the world to acquire). Did you pivot your audience or your plan for acquisition through this process?

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Andrea F Hill

Director with the BC Public Service Digital Investment Office, former web dev & product person. 🔎 Lifelong learner. Unapologetic introvert