There are a few — I recommend Tony Ulwick’s Jobs to be Done: Theory to Practice as a starting point. | by Andrea F Hill

You refer to “Jobs to Be Done research,” but I’ve never seen a JTBD research process described…

Jonathan Abbett

Andrea F Hill

1 min readJul 17, 2018

There are a few — I recommend Tony Ulwick’s Jobs to be Done: Theory to Practice as a starting point.

Jtbd

Written by Andrea F Hill

1.5K Followers

Sr Digital Analyst with the BC Public Service Digital Investment Office, former web dev & product person. 🔎 Lifelong learner. Unapologetic introvert. Cat mom.

Help
Status
About
Careers
Blog
Privacy
Terms
Text to speech
Teams